Attraction 4 mins read
Defining what makes your company unique can be tricky. But undertaking some initial fact-finding is essential in forming your employer brand. Here's how to go about it.
By William Geldart on September 30, 2019
Attraction 6 mins read
Building a fantastic candidate experience isn't about creating a bunch of shiny 'stuff'. It's about crafting a journey full of impactful moments.
By William Geldart on September 26, 2019
Attraction 2 mins read
It takes time and effort to craft laser-focused candidate personas. Find out how to measure their true impact and the metrics to keep an eye on.
By William Geldart on September 26, 2019
Attraction 3 mins read
Creating strong candidate personas doesn't happen by accident. It involves following a process that'll help you hire more effectively based on real insight. Here's how to get...
By William Geldart on May 30, 2019
Attraction 2 mins read
As the recruitment landscape gets ever more complex and competitive, candidate personas are coming to the fore. But what makes up a persona?
By William Geldart on May 28, 2019
Attraction 2 mins read
Why should you invest time in crafting candidate personas? Because to attract your key hires you've got to build powerful emotional connections.
By William Geldart on May 23, 2019