Attraction 2 mins read
Language is powerful. And the in-house patter and stock phrases used by your employees is worth harnessing. Here's a few ideas to get you going.
By William Geldart on March 7, 2023
Attraction 6 mins read
The conversion rate of job postings is so low, yet we're still doing more of the same. How can we rethink this crucial step in the recruitment process?
By William Geldart on September 6, 2022
Attraction 4 mins read
Do we all radiate a personal brand personality, whether we realise it or not? Here are some (light-hearted) reflections on the typical traits exhibited.
By William Geldart on May 31, 2022
Attraction 5 mins read
Some familiar employer brand challenges have become exacerbated in today's climate. Here's how to overcome them and enhance your candidate attraction.
By William Geldart on January 28, 2022
Attraction 6 mins read
Making subtle improvements to your candidate experience needn't be complicated. Start now, iterate and get more intentional about your hiring process.
By William Geldart on November 30, 2021
Attraction 3 mins read
Companies are taking stock of their employer brand messaging to deal with hiring challenges. But beyond the surface level, getting tactics right is key.
By William Geldart on August 19, 2021